XAIA Swim Campaign Drop 03: HEATWAVE
The final of three drops, "HEATWAVE" draws from the collection's abstract ocean print and Phuket's beaches were the perfect backdrop to bring it to life.
Services
Creative and Art Direction
Production + Editorial Photography
Location + Model Scouting and Casting
Website Uplift + Social Media Graphics
XAIA Swim Campaign Drop 02: XAIA TAKES PHUKET
The second of three drops, "XAIA Takes Phuket" captures the brand in full holiday mode. Built around nostalgic prints, stripes, gingham, and dots, the campaign follows a group of friends through sand, sea, and sunshine, exactly where the collection was meant to be worn.
Services
Creative and Art Direction
Production + Editorial Photography
Location + Model Scouting and Casting
Website Uplift + Social Media Graphics
XAIA Swim Campaign Drop 01: PAISLEY MEETS PHUKET
Starting off XAIA’s three drop campaign strong under the sun. Set across Phuket's villas, the campaign pairs the print's swirling motifs with golden light and tropical ease for a debut that feels effortlessly sun-soaked.
Services
Creative and Art Direction
Production + Editorial Photography
Location + Model Scouting and Casting
Website Uplift + Social Media Graphics
Issue’s SS Campaign
Issue's SS campaign was built around a single idea: summer, in motion. Shot across Bucharest's classical architecture and green spaces, the imagery balances editorial polish with candid warmth: natural light and a sense of being somewhere worth lingering.
Services
Creative and Art Direction
Production
Editorial Photography + Videography
Location + Model Scouting and Casting
Elevate Studio’s Rebrand
Elevate Studio came to us ready for a new chapter. We delivered a full-scope rebrand spanning creative and art direction, production, editorial photography and videography, and model casting, all grounded in the studio's ethos of movement, balance, and wellness.
Services
Creative and Art Direction
Full Scope Rebrand
Production + Editorial Photography + Videography
Location + Model Scouting and Casting
Z By Zahya R26 Campaign
Set against the backdrop of a historic Lebanese castle, this Z by Zahya campaign captures the beauty of the Ramadan season. Directed and fully produced by us in Beirut, the project brought the brand’s vision to life through this beautiful setting.
Services
Creative and Art Direction
Production
Editorial Photography + Videography
Location + Model Scouting and Casting
Article Launch Campaign
A launch campaign for a minimalist fashion brand focused on thoughtfully curated, limited edition pieces. We developed both the visual identity and campaign production, handling the shoot and graphic design to reflect the brand’s refined aesthetic.
Services
Creative and Art Direction
Production
Editorial Photography
Location + Model Scouting
Graphics
The Social Four Launch Campaign
A vibrant campaign for a luxury personal styling service, showcasing curated styling experiences and occasion based packages. We brought the brand to life through a fun, colorful shoot that captured its playful energy.
Services
Creative and Art Direction
Production
Editorial Photography & Graphics
Model Scouting and Casting
XAIA Swim Campaign - LUCKY BANDITO
Yet another fun swimwear campaign for XAIA, this time inspired by western aesthetics and untamed summer energy. Set against the backdrop of a countryside farm and its horses, we created a distinctive visual story through photography and videography that embodied the collection’s adventurous spirit.
Services
Creative and Art Direction
Production
Editorial Photography + Videography
Location + Model Scouting and Casting
THUNA’s Ramadan Campaign
We loved creating this campaign for THUNA’s Ramadan collection. The graphics helped bring the collection to life with a clean and elegant aesthetic that reflected the spirit of the season.
Services
Creative and Art Direction
Production
Editorial Photography & Videography
Model Scouting and Casting
Graphics
THUNA’s AW24 Campaign
A campaign centered around the launch of THUNA’s latest footwear collection. Our focus was on developing bold and cohesive graphics that elevated the visual identity of the release.
Services
Creative and Art Direction
Production
Editorial Photography + Videography
Model Scouting and Casting
Graphics
YOU - The Runway Campaign
A concept designed to bring the collection to life through an immersive runway inspired photoshoot and video production. By transforming the launch into a fashion show experience, we highlighted the movement, confidence, and statement making nature of each piece while capturing the essence of The Runway collection.
Services
Creative and Art Direction
Production
Editorial Photography & Videography
Model Scouting and Casting
GHAIN R26 Campaign
Inspired by the location’s arabesque interior, this GHAIN campaign embraces an artistic direction rooted in craftsmanship, intricate design, and expressive form.
Services
Creative and Art Direction
Production
Editorial Photography + Videography
Location + Model Scouting and Casting